Posts Tagged ‘B-platform’

Nissan Juke: Bringing the Small Car Market to Life

Wednesday, February 10th, 2010
Nissan JUKE World Premiere
© Nissan Motor

Paris, France — Nissan today revealed for the first time its all-new small Crossover, Juke.

Designed to offer a refreshing alternative for customers who are shopping in the small car segment of the market, but uninspired by the traditional offerings, Juke is a distinctive combination of SUV toughness and sporting style. Juke will inject some much needed masculinity and dynamism into the small car market.

The decision to introduce the industry's first small crossover into the small car market reflects Nissan's philosophy of challenging conventions in Europe. (more…)